Colom Newbie

To maximise your Adsense Revenue your have to keep in mind the four parameters that govern revenue levels, they are;

1. Website /Blog Traffic
2. High Paying Adverts
3. Optimised positioning of Ads
4. Serving of relevant Ads

Website Traffic

The revenue through Adsense program is governed by the number of clicks you get from your website on the Google Ads. So it is very obvious that when the site traffic will increase the number of clicks will also increase. The increase of site traffic can brought about by various means like listing of the website/blog in different directories, indices and other high traffic portals from where interested visitors will come to the website. Examples of such indices are Slashdot, Indianpad, Digg It, Delicious etc. It is also true that increasing of traffic for a start-up website is rather difficult, but as the traffic increases the rate of increase in traffic is exponential. The best publicity for any website is word of mouth publicity as it is more permanent and the satisfied users themselves spread the word. Always avoid commercial SEO software as sometimes their activities are deemed illegal by some search engines and your site may not be indexed at all.

High Paying Ads

Your site gets high paying ads when the content you are serving on the website/blog is top-notch. If your content deals with a specialised topic on which information is hard to get, then advertisers will be willing to pay higher price for clicks on your site. This is most true for technical information sites and other info-rich site/blogs. So a site catering to mundane topics will have to drive much higher traffic to get the same amount of revenue than a highly arcane topic. The relevant ads, thus, high paying ads will only come to your site if the site has been optimised for relevant keywords and section targeting has been properly done.

Positioning Of Ads

As discussed in my previous submissions, the position of Ads has to be very carefully chosen so that the probability of the visitors clicking on it increases. The ad has to be near chunks of text/images which have more visitors reading or watching them. The position of an ad on a browser real estate is almost as critical as a Billboard placed on a busy road. The advertising agencies pay lot more for busy intersections than seldomly used roads. The same principle applies to the Adsense Ads appearing on the websites/Blogs.

Relevant Ads

Another key component of the whole equation is the question of relevant ads appearing on your website. If your website/Blog is talking about movies the ads being served should be relevant to the topic and thus attract the attention of the visitor. If the ads on your site/blog is not not relevant ot your topic then obviously it would not appeal to your visitors because his interest will be more near to your topic. This will lead to falling revenues. The relevant ads can be attracted to your site by carefully selecting the subjects while configuring Adsense Setup and also by placing correct keywords inside the website/blog body.

SO in short we can say that if you keep in mind the above points the revenue from your website/blog will not only increase but also touch the astronomical heights that you might aspire for...