Website Statistics - How To Read And Analyze Website Statistics?
Website statistics are any webmaster's good friend. Web statistics do not just help a webmaster know the numbers of visitors to his website, these figures when analyzed also let you know whether or not your website is making enough profit to sustain its expenditure or eating into your money.
Most of the web hosting services provide you with website traffic statistics tools. The best part is you will also find graphical representations to help you understand figures given better. Most of the website hosting companies like Yahoo, etc. also provide you with a log of visitors so that you know who visited how many times through the IP addresses.
So what can you expect to find through the website stats?
This is what you can find:
1. Numbers of visitors: You will know how many people visited your website; this data should be available at any point of time.
2. Source of visit: This one is important, it will show you how people found your website and the link which brought them to it. You will find information in detail. You will know which link is working the best for you.
3. Duration of Visit: This is another important data you should know, duration of visit directly depicts whether or not they found your website interesting. If they did, they would stay in for a longer period of time, if they did not the duration would be very less.
4. Clickouts: This is another important part of site statistics. You should know the link where your visitor clicked and what content appealed your visitor the most. You will also be able to keep a track on the clicks to your affiliate links versus the sales from this link. You should be able to ascertain whether marketing for a product is turning out to be profitable.
5. Your current ranking in your category and overall: You will find information regarding current ranking of your websites, though this is not available at most web hosting services, you can check out those which do.
I do not have a website, can I still check out website statistics?
Sure, it does not matter whether or not you have your own website, even if you are a blogger or a lens maker or you are creating websites through free web service providers. All the above will provide you with some form of statistics. Websites like Squidoo offered a detailed and free web traffic statistics, there are rare places where you will find in depth data
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