Colom Newbie

After writing a book about SEO and even publishing my own SEO products and services, I still seem to get the same question over and over again. That question is simply what the secret is to top search engine rankings. Other than applying SEO best practices, there are really only a couple of SEO techniques that stand above all else.

The reason why I consider some techniques to be true secrets is simply because they are not readily shared by SEO masters and others talking about top rankings. Why? The answer is that there are a number of reasons why these secrets are not shared by the most popular is the value associated with them.

For those of you who have been thinking about SEO, you are probably looking for the fastest and quickest way to put your website in the number one position on Google and other major search engines. The result of getting the much coveted number one position is traffic, higher ad revenue, and greater sales.

I can promise you, as someone who makes a living selling online products, that being ranked number one makes a significant difference in your online results. The difference between a top ranking and receiving a lower ranking for your particular niche means making a living online or falling short of your online goals.

What are these secrets I'm referring too? I am more than happy to share my secrets with you. Let me warn you however that not every secret is really all that unique. In fact, most helpful information is a popular technique applied in a new way. Personally, that is how I think about SEO secrets which helps me to truly apply them effectively. Even simple distinctions can have a positive influence on your search engine rankings.

Here is the secret you have been waiting for. Simply put, if you want to achieve top rankings for any keyword you just have to follow the same strategy used by the top ranked website for that keyword or keyword phrase. This strategy is incredibly simple but not used by at least 98% of people doing business online. To duplicate the success of your number one competitor discover the techniques he is using to achieve the top position on search engine results.

Start taking advantage of this by analyzing the links into your competitor's website. This can be done using Alexa or Google. When links are made to your competitors site, this is referred to as back links. These in-bound links often contain text inclusive of the keywords you are optimization for. Attempt to get links from the same sites with your keywor phrase included. This will help you to quickly match your competitors linking strategy.

The key to success is to find all of the sites linking to your competitor and then get links to your website from the exact same sites. The obvious challenge is finding who is linking to your competitor and then getting links to your site from the same web pages. The good news is that there are tools that can help you do this. In fact there are tons of them and some work better than others.

By duplicating this technique, learning which sites are linking into your competitor, you can dramatically enhance your website ranking. This can be done for one keyword or many. This takes a good deal of work so begin researching the inbound links to your competitor and start your link building campaign using the sites they use. Your SEO results with improve quickly.